Senior Vice President of Marketing & Communications
U.S. Green Building Council
Taryn Holowka is the Senior Vice President of Marketing & Communications at the U.S. Green Building Council. Taryn joined the Council in 2002 and oversees the marketing and communications activities for USGBC and its associated programs. Taryn’s core areas of expertise are strategic communications planning, messaging and brand management. PR News named Taryn PR Professional of the Year in 2008 and she is a PRSA member since 2005.
A skilled communicator, storyteller and multi-market brand strategist, Taryn Holowka brings 20 years of experience in building multinational brands. Taryn heads up all marketing, communications and public affairs efforts for USGBC and its popular LEED green building program.
Taryn holds a Masters in Liberal Studies, Social & Public Policy, from Georgetown University and a B.A. in Political Science from the State University of New York College at Geneseo. She has been a LEED AP since 2004. Prior to joining USGBC, Taryn worked at the National Environmental Policy Institute (NEPI) overseeing an EPA grant as part of the Clean Air Act. She also was with the Polyisocyanurate Insulation Manufacturers Association (PIMA) handling member relations.